Executive Optical Opens Its 300th Store — Unveiling the revamped optical shop in SM Batangas

Manila, October 2023,

EO Executive Optical, the country’s largest and most trusted optical shop, announces the opening of its 300th store located at the lower ground floor of SM City Sto. Tomas Batangas,  designed with a new interior, better facilities, modern medical equipment, and an ambiance that will provide the customers with an exciting shopping experience.

From opening the first store in 1968 down to introducing its 300th store, there is no denying that EO aims to continue to soar up high. The new shop’s design combines minimalist and aesthetic details, consisting of crisp white fixtures combined with hues of mint green and sky blue walls, lined with lights that give a warm and inviting atmosphere. It is also equipped with the latest medical equipment for eye exams and a redesigned laboratory where customers can see how their eyewear lenses are put together.

Executive Optical expands beyond building stores. It also continues to carry high-quality and affordable eyewear under its various house brands, such as EO Eyewear, Seen, Visualities, Shields Sunglasses, and known international brands namely, Juicy Couture, Guess, Charriol Geneve and many more. It is not surprising that the esteemed actress Ms. Bea Alonzo, who currently endorses EO, places her trust exclusively in EO

The company, renowned for its state-of-the-art facilities and versatile selection of eyeglasses, also commits on ramping up customer satisfaction through their experienced customer care specialists and licensed optometrists. EO also continues upgrading its systems and processes for clients’ better customer experience and excellent customer service during and after sales, including lifetime adjustments and eyewear cleaning services.

EO Executive Optical’s unending determination to be the best optical provider is evident in its effort to cater to the evolving market, namely implementing flexible payment terms for hassle-free transactions. Buyers may also present their accredited health insurance cards for discounted rates.